China’s online shops now ship women’s clothes with an A4 “do not wear this outside” billboard. Cut it and you lose the refund. Men’s clothes? Still a normal tag.
China’s e-commerce sellers are taping A4-sized boards onto women’s clothes.
试穿请保留
please Keep for trying
拆除不退不换
DO NOT DISMANTLE
Translation: you can try it in the mirror. You cannot wear it to dinner and send it back smelling of perfume.
Sellers say return rates on dresses and party wear hit 50–80%. A slice of buyers use the 7-day no-reason rule as a free rental. Small tags get hidden. This one does not.
Notice what is missing: the same board on most men’s shirts. The abuse pattern is not evenly distributed, so the defence is not either.
The tag is ugly on purpose. That is the point.
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